ULC 2021 Webinar: Evidence-Based Planning for Summer Learn

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Play, download and edit the free video ULC 2021 Webinar: Evidence-Based Planning for Summer Learning Success.

Summer 2021 offers a brief and vital window for libraries to help local youth catch up and stay engaged in learning. With so much at stake, it is critical for libraries to build their summer programs by using concrete evidence, and not relying on instinct or routine. Join ULC on Tuesday, May 25 at 1 p.m. ET to hear how Kansas City Public Library and Roanoke County Public Library are using data to learn from their pandemic programming, assess needs and prepare for stronger learning outcomes in Summer 2021.

You will learn how Kansas City Public Library’s data capturing revealed summer program successes and failures and how metrics helped the library transition its design thinking approach from theory into practice. KCPL’s team will share how program prototyping has helped them strengthen outcomes, including keeping a 30-year-old program popular.

You will also learn how Roanoke County Public Library used data collection on virtual programs, curbside kits and social media content to thrive last summer, in the midst of the pandemic. The RCPL team will discuss how data informed the marketing for programs and services and the success of their virtual content, including measurement of engagement. They will also share why and how data has become “the decider” when it comes to whether or not a program will continue or needs to be redeveloped.

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