eComm Connect | Social Commerce: In-Context Buying
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Gone are the days of social media and e-commerce existing as separate entities. Today, social commerce - marketing and selling products on social platforms - is an essential part of any retailers’ strategy. Our panel of experts will discuss the trends and technology driving social buying, and the impact influencers have on a customer’s decision process.
Panelists:
- Amber Venz Box, Co-Founder / President @ rewardStyle / LikeToKnowIt
- Analisa Goodin, CEO @ Catch&Release
- Mark McMaster, Head of Emerging Commerce @ SnapChat
- Nikita Shetty, head of retail strategy @ Pinterest
- Ian Simons, Head of eCommerce @ Facebook / Instagram
Moderated by:
- Alex Wilhelm, Journalist @ TechCrunch
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