Camay Camayzing
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To re-launch the Camay brand into the Chinese market, we created an insane music video for the world to feel a little bit CAMAYZING! Prepare to blow your mind and ear holes for this insane foam phenomenon featuring Chinese pop star MoMo Wu, bucking bathtubs, flying dolphins and macaroons.
Client: Procter & Gamble
Agency: Wieden + Kennedy Amsterdam
Executive Creative Directors: Mark Bernath, Eric Quennoy
Creative Director: Genevieve Hoey
Art Director: Kia Heinnen
Writer: Zoe Hawkins
Head of Production: Erik Verheijen
Senior Producer: Jaime Tan
Associate Producer: Javier Perroud
Business Affairs Manager: Michael Graves
Account Director: Eleanor Thodey
Account Manager: Charlotte Jongejan
Production Company: Friend London
Directors: Tim Main & Joe Dixon
Executive Producer: Luke Jacobs
Producer: Michael Levelle
Editor: Sam Jones
Post Production: MPC London
VFX Lead: Grant White
Nuke: Grant White, Yosuke Matsuno, Rachel Wright
Motion Design Lead: Bernat Amengual
Telecine: George Kysiacou
Executive Producer: Julie Evans
Producer: Sophie Gunn, Glendon Percival
Sound: Amp Amsterdam
Executive Producer: Joost Haartsen
Producer: Simon de Koning
Music: Universal Music
Artist: The Kennel, Caesar & Loui
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