British Airways - Durban on Demand
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British Airways launched a non-stop route to Durban and in partnership with the Durban Tourist Board they wanted to highlight the wealth of activities Durban had to offer in an interactive VOD campaign on Channel 4. Working with presenter Alex Zane we created a series of comedy spots that allowed the viewer to take control of two distinct Durban experiences; Beach and Safari.
Agency: Wavemaker
Production Company: The Outfit
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