3.9 Clean Air Kids
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Why did a leading car and truck guy in Canada flip his ‘emotional light switch’ about idle reduction? Al MacPhee is one of the top automotive industry leaders and executives in North America. A veteran of both GM and Ford sales and service, he’s also former Chair of The Canadian Automobile Dealers Association.
When MacPhee found out what his grandkids were learning about climate change in school, how many suffered from asthma and that unrequired exhaust pollution around our schools was a leading trigger, he was hooked. He’s led idle-reduction education efforts as Honorary Chair of The Children’s Clean Air Network (our non-profit partners) since 2011. Al also stars in key segments of our driver engagement program, IDLE FREE for our kids®.
Here he is with the kids from Portland Street Elementary School.
IDLE FREE for our kids®
Training. Certification. Branding.
Fleets cut costs. Look like heroes.
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