UCCA GALA Live Video
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With the theme of "From Bauhaus to Our House", UCCA Gala 2020 was held as an annual charity and auction dinner at UCCA Center for Contemporary Art. As the art director and design agency of this event, we explore the meaning and content related to the Bauhaus movement, combine contemporary communication context and techniques, and integrate relevant elements such as UCCA architecture to create an immersive, Multidimensional visual experience.
The live video using augmented reality technology combines the elements of Bauhaus to interact with various spaces and exhibitions. It enables the audience to read the interesting stories happening around them and to obtain a surreal experience.
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