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I.C.O. (Intro, Content, Outro)- Leveraging YouTube to maintain high-touch outreach during a pandemic

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NETC 2021 Conference

Presenters: Tony Roman – University of Wisconsin – Madison, Division of Extension

Description: How do you maintain the expectation of personalized Extension programing during a pandemic when real-time virtual learning is not an option? You create videos of course! But why re-invent the wheel, if you can instead leverage existing video content and repurpose it in a relevant and engaging way? Learn how UW Madison - Division of Extension embraced the change by developing the I.C.O. process (Intro, Content, Outro), to create an engaging, agile, and most importantly resource, staff and partner friendly solution for personalized yet asynchronous learning.

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